While at Digital First Media / The Sun newspaper, I created the very first Facebook pages for several daily publications, helping transition traditional media into the digital space. I also managed my own Lifestyles Album page, where I curated, shared, and reposted lifestyle-focused content to reach and engage broader audiences.
From newsrooms to showrooms, I’ve launched and maintained social media pages for newspapers, automotive groups, and retail brands—developing content calendars, designing graphics, and writing platform-specific copy that aligns with each brand’s voice.
And I don’t just stick to what’s already working. I’m always keeping an eye out for the newest social platforms and emerging trends—especially those that connect with specific audience segments in fresh, meaningful ways.
(Featured here: social media pages and content built across media, automotive, and retail sectors.)